Showcase Ad #1
Name: Kate & Rod Cortizo
Website: rodsquad.com
Niche: Health & Wellness
Objective: Lead Ad
Cost per Result: $2.96
THE TARGETING & PLACEMENT
Location: United States
Age: 35-64
Gender: Female
Language: English (UK) or English (US)
People Who Match: Interests = Slim Fast or Weight Watchers
Placement: Automatic Placement
THE AD
THE LANDING PAGE
THE ANALYTICS
Adspend: $62
Reach: 1,633
Results: 21 Leads
Cost per Result: $2.96
Showcase Ad #2
Name: Briony Kean
Website: brionykean.com
Niche: Health & Wellness
Objective: Lead Ad
Cost per Result: $1.66
THE TARGETING & PLACEMENT
Location: Australia
Age: 25-45
Gender: Female
People Who Match: Interests = Gluten-free diet, IBS, Gluten-Free Living, Gluten Free Mama, Probiotic, Health (magazine), Food intolerance, FODMAP or The Nourished Life
Detailed Targeting Expansion: On
Placement: Manual Placement = 3x Feeds (Facebook News Feed, Facebook Marketplace, Instagram Feed), 2x Stories (Facebook Stories, Instagram Stories)
THE AD
THE LANDING PAGE
THE ANALYTICS
Adspend: $1,092
Reach: 34,868
Impressions: 70,323
Clicks: 1,035
Results: 658 Leads
Landing Page Conversions: 63%
Cost per Result: $1.99
Showcase Ad #3
Name: Briony Kean
Website: brionykean.com
Niche: Health & Wellness
Objective: Lead Ad
Cost per Result: $2.19
THE TARGETING & PLACEMENT
Location: Australia
Age: 25-45
Gender: Female
People Who Match: Interests = Gluten-free diet, IBS, Gluten-Free Living, Gluten Free Mama, Probiotic, Health (magazine), Food intolerance, FODMAP or The Nourished Life
Detailed Targeting Expansion: On
Placement: Manual Placement = 3x Feeds (Facebook News Feed, Facebook Marketplace, Instagram Feed), 2x Stories (Facebook Stories, Instagram Stories)
THE AD
THE LANDING PAGE
THE ANALYTICS
Adspend: $310
Reach: 15,866
Impressions: 22,742
Clicks: 375
Results: 142 Leads
Landing Page Conversions: 38%
Cost per Result: $2.19
Showcase Ad #4
Name: Peter & Christina Stanley
Website: yourspanishdreams.com
Niche: Language
Objective: Lead Ad
Cost per Result: $1.33
THE TARGETING & PLACEMENT
Location: United Kingdom
Age: 30-55
Gender: All genders
People Who Match: Interests = Spanish language
Language: English (UK) or English (US)
Placement: Automatic Placement = 17 placements
THE AD
THE LANDING PAGE
THE ANALYTICS
Adspend: $406
Reach: 43,985
Results: 307 Leads
Cost per Lead: $1.33
Showcase Ad #5
Name: Marguerite Schultz
Website: kitchenbenchpsychologist.com
Niche: Personal Development
Objective: Lead Ad
Cost per Result: $0.71
THE TARGETING & PLACEMENT
Location: Australia, Canada, United Kingdom, New Zealand, United States
Age: 22-50
Gender: Women
Include People Who Match: Parents (All), Parents with early school-age children (06-08 years), Parents with preschoolers (03-05 years), Stay-at-home parent
Placement: Manual Placement = Facebook Feeds & Facebook Stories
THE AD
THE LANDING PAGE
THE ANALYTICS
Reach: 10,738
Adspend: $154
Results: 219
Cost per Result: $0.71
Showcase Ad #6
Name: Vickie Watkins
Website: additallup.net
Niche: Accounting
Objective: Lead Ad
Cost per Result: $0.97
Showcase Ad #7
Name: Vickie Watkins
Website: additallup.net
Niche: Accounting
Objective: Lead Ad
Cost per Result: $0.81
THE TARGETING & PLACEMENT
Custom Audience: Moms with Accounting Knowledge
Placement: Automatic Placement
THE AD
THE LANDING PAGE
THE ANALYTICS
Adspend: $6,234
Results: 7,693
Cost per Lead: $0.81
