Start Here
A. System Overview:
1. Our Launch 1M System
2. The Launch 1M Progression
3. Our Course Software
B. Mindset Training:
1. The Launch 1M Mission
2. Your Mindset (Part 1)
3. Your Mindset (Part 2)
Your Product
A. Validate Your Idea:
1. What and Who
2. Market Research
B. Content Outline:
1. Pricing Your Course
2. Qualities of the Best Courses
3. Course Mediums
4. Your Workflow
5. Generic Outline
6. Bonus Materials
7. Bulked Outline
C. Brand Concept:
1. Our Branding Philosophy
2. You, Your Story, Your Voice
3. Your Visuals
D. Content Creation:
1. Drip Releasing
2. Finalizing Content
3. Creating PDFs
4. Creating Slidedecks
5. Screencasting
6. Live Video Creation
7. Audio Creation
8. Membership Site
9. Delivering Bonuses
Your Funnel
A. Sales Approach:
1. Sales Overview
2. Sales Concepts
3. Writing Your Sales Story
4. Sales Content
5. Overcoming Objections
B. Presell Your Program:
1. Validate With Cash
2. Call Scheduling
3. Conducting Sales Calls
C. Free Gift:
1. Introduction to Opt-ins
2. Creating Your Opt-in
D. List Building Assets:
E. Web Pages:
1. Your Website
2. Your Sales Page
3. Your Checkout Cart
4. Tie Loose Ends
F. Email Sequence:
1. The Three Funnels
2. Structuring Email Campaigns
3. Writing Your Emails
4. Kajabi Email Sequences
5. Spam Checker
6. Deadline Funnel Timers
F. Driving Traffic To Funnel:
1. List Building 101
2. Organic Strategies
3. Social Ads
4. Selecting Audiences
5. Setting Up Your Pixel
6. Setting Up Your Ads
7. Optimizing + Scaling Ads
8. Adspend + Cashflow
BONUS: Ad Strategy Mini Course
(from Ads Magic)
Links: Ads Showcase
1. Ad Basics
2. Ad Mindset
3. Technical Elements
4. Creative Elements
Path To 1M
A. Managing Your Funnel:
1. Course Manager Spreadsheet
2. Funnel Analysis
3. Common Pitfalls
4. Monthly Financial Checkup
B. Your Students:
1. Refunds + Failures + Payoffs
2. Payment Modifications
3. Getting Students Results
4. Gathering Testimonials
C. Live Launching:
1. Intro to Live Launches
2. Live Launch Strategy
3. Your Launch Map
4. Dominating Facebook Lives
D. Ongoing Growth:
1. Retargeting Ads
2. Tiered Programs
3. Maximizing Your List
4. Legal Training with Christy Westerfeld
5. Building Your Team